Subtract to Ship: MDR Playbook · Chapter 4 Template
Decision-Making Unit (DMU) Diagnostic
From Chapter 4: Who Buys Your Device? The Decision-Making Unit
Free PDF. Direct download, no email required.
What this template does
Map every person involved in buying your device before you spend a euro on sales. Complete one DMU map per target customer type, filled from real conversations, not assumptions.
Want all 20 worksheets in one download?
Download the Complete Pack (ZIP)The playbook is hosted by Zechmeister Strategic Solutions, the MedTech regulatory consultancy of co-author Tibor Zechmeister.